Icons back on stage

Musicals and tribute shows for everybody

Since the summer of 2022, Reset Production is on board and using the Future Demand platform for many of their events. Reset is one of Germany's biggest promoters of musicals and tribute shows, counting over 500 in a year with more than 200,000 tickets sold. The seven shows, that were promoted with the help of Future Demand in November and December of 2022, revived icons such as the Beatles, ABBA or Whitney Houston.

Social media campaigns to increase demand

Reset Production is among only a few German promoters that offer an all-around-solution for shows, including ideas, the planning and production and the marketing and execution - all from one hand. Under this light it becomes even more appreciative that the promoter trusts Future Demand to support their shows with efficient social media campaigns. All campaigns for the seven shows were run on Facebook and Instagram.

Impressive results and many tickets sold

The results of the campaigns were very impressive. Reset was able to sell over 6,000 additional tickets using the Future Demand platform. This resulted in an additional 6-digit sales revenue. Especially impressive is that these results were achieved with only a low 5-digit ad budget. In the end the return on ad spend over all campaigns was 14:1.