Prisma

Prisma revolutionises paid social campaigns with Wave. Wave is the best way to launch, run and optimise performance marketing campaigns on Metas platforms for the Experience Economy. Wave includes Future Demand's Taste Cluster technology, automated copy creation and ensures impactful, precise messaging. Streamline workflows for greater efficiency and better targeting.

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Simplify. Target. Succeed.

Interest-targeting for better results

Use Future Demand's Taste Cluster technology to reach people based on their interests, not on some arbitrary social demographic or by relying on Meta's black box approach.

Campaign efficiency

Our Taste Cluster technology delivers the greatest improvement in campaign efficiency for advertisers. Interest based targeting is 50% more efficient than traditional methods such as tracking based technologies.

Asset testing

Our platform takes the guesswork out of ad creation. By automatically creating up to 100 ads per campaign and testing up to 10 images and over 25 text combinations, the platform identifies which combination resonates with potential customers and automatically optimizes each campaign accordingly.

Wave

Revolutionize social media campaigns

Wave develops highly efficient, fully automated marketing campaigns. It identifies and targets interested audiences with the appropriate message, enabling highly targeted utilisation increases of 20% or more.

Wave recommends the budget, time period and duration and provides the relevant topics for your message. Launch a campaign in under 15 minutes and let Future Demand take care of the setup, optimisation and monitoring of ongoing campaigns.

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CoCreate

Automated ad copy, tailored to every audience

Crafting ad copy tailored to each audience is time-consuming. CoCreate analyzes your top-performing ads to generate headlines and primary texts matching your brand’s tone of voice. The result: compelling copy that captures audience attention effortlessly.

Magic Campaign Setup

Don't waste time in ads manager

There are hundreds of parameters that can be set when setting up a campaign on Meta's ad platform. Setting up a complex campaign structure can take time. Our platforms automate this process so that you do not have to spend this time or know what the best setting for each parameter is.

Smart Asset Testing

Run only successful ads

Creating compelling ad copy and visuals is challenging and labor-intensive, but CoCreate automates and enhances the process, making it seamless and efficient. By analyzing your past top-performing ads, CoCreate identifies patterns and generates conversion-optimized headlines, captions, and calls-to-action that align with your brand's voice. It also personalizes creative at scale by crafting multiple variations tailored to different audience segments. The result is compelling, data-driven content that effortlessly captures audience attention and drives engagement.

Auto Campaign Optimization

Always on-track, without manual oversight

Does creating highly targeted and effective marketing campaigns in under 15 minutes sound impossible to you? Wave will prove you wrong.

Prisma delivers personalised offers that are precisely tailored to customer's interests and behaviours. This allows you to increase sales of individual tickets, subscriptions, or fan articles and to inspire more new customers. Campaigns carried out with Prisma are more than twice as efficient as industry-standard online marketing campaigns and save you up to 90% of your time and up to 60% of your advertising budget.