Live
For Promoters & Arts Organisations
The complete audience intelligence suite for promoters and arts organizations — forecast demand, automate campaigns, retain fans, and fill more seats.
Trusted by 300+ brands, agencies, theatres and hospitality teams
Apps included
What's inside Live
Live gives you four applications that work as one workflow — from planning your season to selling the last ticket.
Lookout Predict
Know how many seats you'll sell before you commit
- Forecast attendance up to 2 years out
- Test pricing, venues & lineups
- Spot slow sellers early
90% prediction accuracy
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Wave Promote
Turn demand signals into ticket sales
- Meta campaigns built in under 15 min
- Taste Cluster audience targeting
- Automatic daily optimisation
+50% avg. ROAS increase
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Backhaul Retain
Bring your audience back, season after season
- Segment by interest & behaviour
- Personalised email & SMS
- Turn buyers into season-pass holders
+50% avg. email open rate
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Sentinel Understand
Ask your data anything
- Ask questions in plain language
- Answers in seconds — no SQL
- Insights across ticketing, CRM & campaigns
10x faster than manual queries
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Use cases
Built for every kind of live event
From subscription seasons to one-night-only shows, Live adapts to how your audiences discover, decide and return.
Opera and Classical Performance
Complex seasons and loyal patrons. Live forecasts demand across repertory and premieres, then targets audiences by artistic affinity — growing subscriptions and single-ticket sales alike.
Customer Stories
The results promoters achieve
6-figure revenue increase
The Future Demand app allows us to make surprisingly accurate predictions about the attendance trends of our events. Campaigns can be created with little effort and tailored to specific audiences. The tool is easy to use and the support is impeccable.
Lucerne Festival
Head of Marketing
13x return on ad spend
Ulm Theatre has been using “Future Demand” since 2022 and has since then created a variety of highly successful campaigns for the theatre’s productions. The tool has enabled us to achieve significant increases in sales. It is a real enrichment for marketing, well thought-out and precise in its handling, but above all effective.
Theater Ulm
Chefdramaturg
12x return on ad spend
Thanks to the comprehensive and responsive support, our Future Demand campaigns are becoming better and more routine. The software is intuitive and efficient thanks to its integration with our existing systems. We have already achieved some great results.
J.S. Bach St. Gallen AG
Managing Director
Ready for smarter marketing?
See how Live helps promoters and arts organizations fill more seats.