Prisma
For Marketing Teams & Agencies

A platform that automatically turns customer and onsite behaviour into intent-based audiences and messaging signals you can use in paid social, email, SMS and on your website, without replacing your CRM or email platform.

Trusted by 300+ brands, agencies, theatres and hospitality teams

Askonas HoltMünchner PhilharmonikerMDR KlassikTheater BonnTonhalle DüsseldorfLucerne FestivalGärtnerplatztheaterKulturbetriebe des Bundes in BerlinLiveKommRathaushotelsSinfonieorchester BaselStaatsoper Unter den LindenStagedatesTheater UlmAskonas HoltMünchner PhilharmonikerMDR KlassikTheater BonnTonhalle DüsseldorfLucerne FestivalGärtnerplatztheaterKulturbetriebe des Bundes in BerlinLiveKommRathaushotelsSinfonieorchester BaselStaatsoper Unter den LindenStagedatesTheater Ulm
+50% avg. ROAS increase with Wave paid social campaigns
+50% avg. email open rate through Backhaul segmentation
+220% revenue per customer via intent-based targeting

What's inside

What's inside Prisma

Three applications that turn customer behaviour into intent-based audiences — across paid social, email, and data analysis.

Wave icon
Wave Promote

Revolutionize social media campaigns

Wave develops highly efficient, fully automated marketing campaigns. It identifies and targets interested audiences with the appropriate message, enabling highly targeted utilisation increases of 20% or more. Wave recommends the budget, time period and duration and provides the relevant topics for your message. Launch a campaign in under 15 minutes and let Future Demand take care of the setup, optimisation and monitoring of ongoing campaigns.

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Backhaul icon
Backhaul Retain

Automate customer segmentation

Backhaul is the easy and efficient way to run SMS and email marketing campaigns. Send customised messages, foster a persisting bond to customers and win back your audience repeatedly through continuous engagement. Taste Cluster technology segments your database by interest and behaviour — not just demographics — so every message feels relevant and every send drives results.

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Sentinel icon
Sentinel Understand

Gain insights by asking your data

Get the segmentation you want by asking your question in natural language, powered by our Natural Language Querying technology. No complex filters, no complex merging of different data sets. Just write your question. Sentinel translates it into a query and returns the result in seconds — so anyone on your team can surface insights without waiting for an analyst or learning SQL.

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Use cases

Built for how you work

Whether you manage campaigns for dozens of clients or run marketing for a single brand, Prisma adapts to your workflow.

For Agencies

Scale client campaigns with AI-powered intelligence

Manage multiple clients from a single platform. Automated audience targeting, campaign creation, and reporting free your team to focus on strategy instead of manual setup.

Multi-Client DashboardAutomated Campaign CreationWhite-Label ReportingShared Audience Libraries
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For In-house Teams

Empower your marketing team with Audience Intelligence

Give your marketing team the AI tools they need to understand their audience, create personalized campaigns, and measure real impact — without additional headcount.

Taste Cluster InsightsCross-Channel Campaign AutomationNatural Language AnalyticsPerformance Attribution
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What our clients say

The Future Demand app allows us to make surprisingly accurate predictions about the attendance trends of our events. Campaigns can be created with little effort and tailored to specific audiences. The tool is easy to use and the support is impeccable.
BJ
Bettina Jaggi
Head of Marketing & digital Development @ Lucerne Festival
Since we started working with Future Demand, we can launch optimized Meta campaigns much faster and more efficiently. Instead of struggling through complex Meta settings, we now have more time to focus on creative strategies – a real win for our team!
CB
Christine Böckel
Deputy Hotel Manager / Sales & Marketing
For over a year, the Berliner Festspiele have been working with Future Demand, who have consistently responded to our needs and further developed their platform to suit our requirements, allowing us to create effective campaigns quickly. Their customer support has been exceptional as well, and we highly recommend Future Demand.
CN
Claudia Nola
Head of Communications and Deputy Director of the Berliner Festspiele
Thanks to the comprehensive and responsive support, our Future Demand campaigns are becoming better and more routine. The use of the software is intuitive and efficient thanks to its integration with our existing systems. We have already achieved some great results with Future Demand.
AT
Anne-Kathrin Topp
Managing Director @ J.S. Bach St. Gallen AG

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